Authentic IdentitY:
Worn All Over
The World.
A Life Well Dressed is a global design firm whose vision is to create, design, produce, acquire, and market intellectual property and merchandise centered on stories, cities, culture, and sport. Our ambition is singular and purposeful:
Make the world Well Dressed.
"Fashion describes the clothes. Style defines the person."
FOUNDING PARTNER: MIke A. WARrEn, Creative Director:
Mike is the Founder & Creative Director of A Life Well Dressed (ALWD), a Los Angeles design firm creating brands, merchandise, and experiences people remember. He helps sports teams, institutions, businesses, nonprofits, and civic organizations grow market demand, connect with diverse audiences, and build long-term value through sharp strategy and distinctive storytelling.
A Washington, DC native by way of New York, Mike is a husband and father, a Howard University School of Business Bison, and a District of Champions® fan first. Today he calls Los Angeles home, the place where he built a family and found his wife, Christian Warren.
Mike works at the intersection of brand, culture, and live entertainment. He believes identity is discovered in the language of culture, so he treats brand as cultural content: strategy and style that adapt to every market they enter. Paired with his storytelling, that gives audiences something worth watching, wearing, and keeping.
ALWD has built custom brand and merchandise strategies for the Washington Wizards, Washington Capitals, Washington Commanders, CFG Bank Arena, BOK Center, the National Museum of African American History and Culture, WMATA, Sony Music, Foot Locker, Champs Sports, and Nordstrom.
Beyond client work, ALWD develops and owns a portfolio of city-rooted and cultural brands: City of Origin™, DC PROPER®, District of Champions®, ATL Proper™, and Of African Origin. Mike believes local is global when it's done well.
That same storytelling instinct extends to the page. Mike is the author of the best-selling children's book A Beard Like My Dad, available at The Studio Museum in Harlem, Barnes & Noble, DC Public Libraries, and Brooklyn Public Library.
